BookAndGo vs Cliniko

Comparing Cliniko with BookAndGo for Singapore service businesses

“Cliniko is a powerful clinical practice-management system, and if you need clinical notes and treatment records, it is genuinely excellent. But if what you actually need is online booking, reminders and marketing without per-practitioner pricing or clinical complexity, BookAndGo does exactly that on a flat plan. Your bookings and client records are stored in Singapore.”

Feature Comparison

A side-by-side look at what you get with each platform.

Feature
BookAndGo
Cliniko
Pricing model
Flat, per business
Per practitioner
Monthly price
S$59 a month flat, unlimited clients
Scales with practitioners
Priced in Singapore dollars
US dollars
Clinical notes / treatment records
Online booking page
Email marketing campaigns
Limited
Recurring appointments
Setup time
~5 minutes
Longer clinical setup
Best for
Solo/small booking + marketing
Clinical allied-health practices

Why businesses switch from Cliniko

Cliniko is a well-regarded practice-management platform for allied health - physiotherapists, psychologists, podiatrists and similar clinical practices. It is strong on clinical records, treatment notes and telehealth, and that depth is exactly right for a clinical practice. It prices in US dollars. For a solo massage therapist, personal trainer, beauty or wellness business that mainly needs bookings, reminders and marketing, it can be more system, and more per-practitioner cost, than the job requires.

Flat pricing, not per-practitioner

BookAndGo is a flat monthly fee, from S$29 to S$129 a month, no matter how many clients or team members you have. Cliniko bills per practitioner, so your software cost climbs as you grow. If you don't need clinical practice-management, you shouldn't pay clinical, per-seat prices for booking.

Marketing built in, not bolted on

Email campaigns and rebooking nudges are included. Cliniko is a clinical system first; BookAndGo is built to also help you fill the diary and bring clients back.

Stored in Singapore, invoices with your UEN

Your bookings and client records are stored in Singapore. Invoices with your UEN and sequential numbering are built in. The essentials, on a plan you can forecast.

Live in minutes, honestly

You can be taking online bookings in about five minutes. And a genuine note: if you need clinical notes and treatment records, Cliniko is the better fit, keep it, or pair the two. BookAndGo is for businesses whose job is booking, reminding and marketing.

Pricing Comparison

RECOMMENDED

BookAndGo

Simple, transparent pricing

S$29 - S$129/mo flat

Prices in Singapore dollars · every plan starts with a free trial, and you don't need a payment method to start

  • Every plan starts with a free trial
  • No hidden fees
  • No commission on bookings
  • All features unlocked in trial

Cliniko

Cliniko bills per practitioner; BookAndGo is a flat fee no matter how many clients you have

Per practitioner, in US dollars

 

What you get with BookAndGo

Everything you need to run your service business, in one platform.

Smart scheduling (fixed slots or auto-generated)
Automated email reminders and confirmations
Client records with spreadsheet import
Group classes with capacity
Recurring appointments
Automatic block after 3 no-shows
Email marketing campaigns
Invoices with your UEN and sequential numbering
Analytics and business intelligence
Client intake forms
Waitlist: clients self-join + auto-fill on cancellation
SEO-optimised public booking pages
Your bookings and client records are stored in Singapore.

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